"Our Blushing Brides" 1930
Cast: Joan Crawford (as Jerry March), Anita Page, Dorothy Sebastian, Robert Montgomery, Raymond Hackett, John Miljan, Albert
Conti, Edward Brophy, Hedda Hopper, Robert Emmett O'Connor, Martha Sleeper, Gwen Lee, Mary Doran, Catherine Moylan, Norma
Drew, Claire Dodd,
Gerry (Joan), Connie (Anite Page) and Franky (Dorothy Sebastian) are best friends who live and work together in New York City. Three shopgirls looking for love, desperate to find a man to keep them, have little luck realizing their dream. Franky (Dorothy Sebastian) gets all caught up in her crooked boyfriend's underhanded affairs and leaves New York City seeking retreat to her family's farm, after Gerry helps her out of her predicament. The fragile Connie commits suicide because of the philanderer she's married and Gerry is there yet again for her friend as Connie dies in her arms.
Cost: $337K/Domestic Studio Gross: $874K/Foreign Studio Gross: $337K/ Profit:$412K
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Reviewer, Lady Jane Grey, says...
Joan Crawford in another of the alliterative early talkie series she did (others were "Our Dancing Daughters" and
"Our Modern Maidens; one shudders to think what they would have done with the letter "C", and perhaps that's
why they skipped it!) Jerry (Crawford), Frankie (Sebastian) and Connie (Page) are three NY department store shopgirls who
live in a cramped apartment and use a hammer and a nail to open their canned dinner while listening to jazz on the phonograph
and conserving the hot water so they can take a bath. Jerry's pals long for rescue by a rich man, but practical Jerry knows
better; she's been there, done that, and knows that beaus with bucks only want one thing with a shopgirl, and it's not marriage.
Still, though, there is that dreamy Tony Jardine (Montgomery, at the height of his boyish sexiness), son of the store owner,
who seems to take a shine to Jerry and vice versa. A telling scene comes when Jerry has to model some lingerie for a store
customer in Tony's presence, opening her robe to display herself to his eyes, making her totally vulnerable. While Jerry's
pals find the men they think they want, Jerry won't give in to Tony's rather caddish overtures. And there is that nice Joe
from the store with the flivver and gin flask. He's not dreamy, but he is solid and upstanding, and that's what Jerry wants.
She has second thoughts when both her friends seem to have found love AND riches. But she can't forget Tony's kisses. Maybe
she should abandon up her ideals and stop suffering and give in to Tony already.
Lucius Beebe in the New York Times (1930) said, "It is all quite lamentable and would be downright depressing in its
spurious elegance if it were not for the humorous and intelligent acting of Joan Crawford, who plays the part of a mannequin
with enough assurance for a marchessa and enough virtue for a regiment."
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